How It Works

iMarketing with a Twist gives you the all the tools you'll need to go from initial concept to jaw-dropping campaign results from the comfort of your office desktop. Our clear, fast three-step process works like this:

1. Create the Mail Piece
Personal URLs are automatically generated for each recipient in your mail file. Then we put our digital imaging suite to work: customizing each piece with variable text and graphics for 1:1 personalization.

2. Build the Landing Site
Designed to mirror the look and feel of the mail piece, our design staff develops a VIP landing site for each campaign that can be versioned with data-driven variable text and imagery based on pre-defined audience segmentation. Want more impact? Add an attention-grabbing flash intro or a survey page to find out more about respondents.

3. Track the Campaign
Elite's online campaign dashboard gives you the real-time tracking, automated lead distribution, and in-depth site statistics (like user survey results and page exit data) for tight control and unmatched effectiveness.